Live Webinar
Build it free. Or We'll build it for you
December 9, 2027, 12pm CST
What You'll Learn and See:
Build a branded experience free, live
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Discussion on how watsonx.ai can be used
to power real RCS campaigns
The RCS for Business messaging platform that businesses trust





In this webinar, Brian Stafford will show you two ways to get your brand into the messaging inbox: by building a branded RCS experience yourself with a free nativeMsg account, or by sending us your website and letting our team build it for you. Then, Sancia Matthyssen, our IBM partner, will join us to talk about how integrating watsonx.ai into RCS campaigns will power smarter inbound and outbound conversations.
Free to attend. If you can't make it, register and we'll send you the recording!
Meet the Speaker
Brian has spent more than two decades building and scaling technology companies, and co-founded nativeMsg in 2017 on a bet that messaging would become the primary channel between brands and their customers.
Under his leadership, nativeMsg became The RCS Company: the first platform purpose built to make RCS for Business accessible to any brand, regardless of size or technical resources.
Today, Brian works with marketing and product leaders across the full journey, turning inbound traffic into conversations and outbound campaigns into branded, interactive experiences.
Her career is rooted in trusted client relationships, consultative selling, and a deep understanding of how media, data, and commerce intersect to drive growth.
Now at nativeMsg, Kelly works in RCS messaging, partnering with brands to transform messaging into a performance channel that drives real measurable results.
Co-founded nativeMsg in 2017, ahead of RCS in the US
20+ years building and scaling technology companies
Built the platform behind 500M+ RCS messages sent
Leads partnerships with Google and IBM watsonx.ai

Kelly Wiethuchter
Strategic Sales Lead at nativeMsg
