RCS for SaaS & AI

Make your AI impossible to ignore

Deliver your conversational AI directly in users' messaging inboxes with verified branding, rich media, and interactive buttons. Transform generic chatbots into AI people actually want to engage with.

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The RCS for Business messaging platform that businesses trust
Babycottons logo featuring a stylized lamb icon beside the brand name in lowercase letters.
Red text saying 'Do it Best' on a transparent background.
Delta Airlines logo with red triangular icon and blue text.
BRADO brand logo with three red horizontal bars beneath the letter B.

The Problem

Your AI has no face

You invested millions in AI capabilities. Built sophisticated models. Trained intelligent agents. But if users don't engage, your AI ROI is zero.

Right now, users interact with your AI through:

Generic web chat widgets that scream "chatbot" and get immediately dismissed

In-app experiences buried three clicks deep that nobody can find

API endpoints that only your developers know exist

Plain text interfaces that can't show what your AI is actually doing

The Solution

nativeMsg becomes the UI layer for your AI

Instead of users opening a web portal or downloading an app, they engage with your AI agent directly in RCS—the default messaging environment on billions of Android and iOS devices.

Traditional Chatbot UI

Web or app-based
Text-only responses
Unverified sender
Generic interface
No engagement analytics
Requires install/login

nativeMsg as AI Front-End

Native to messaging inbox
Rich, interactive (images, buttons, video, payments)
Verified business identity with logo
Fully branded experience
Full funnel: delivery → open → tap → conversion
Works instantly for billions of users

Architecture

How It Actually Works

You keep your AI exactly as-is. nativeMsg becomes the interface layer. Four components work together to turn AI responses into branded messaging experiences.

What Each Layer Does

User's RCS Inbox

Your AI appears with verified branding (logo, checkmark, company name). Users message like they would any contact. No app download needed.

nativeMsg Cloud

Hosts the conversation, manages sessions, routes messages to your AI, and renders responses as rich UI (carousels, buttons, media). Handles delivery with automatic SMS/MMS fallback.

Your AI Orchestration

Receives messages via webhook, adds business context (CRM data, user history), calls your AI, and formats the response into nativeMsg message structure.

Your GenAI Engine

Runs your AI logic—reasoning, tool execution, data retrieval. Returns structured output that gets rendered as interactive messages.

Getting Started

1

Brand Verification

Register your RCS brand profile with logo and company details (3-5 business days).

2

Connect Webhooks

Point nativeMsg webhooks to your AI API endpoint for two-way message routing.

3

Integrate Your AI

Your existing AI platform (OpenAI, Anthropic, Google, custom LLM) receives messages and returns responses.

4

Format Responses

Map AI outputs to rich message types: text → cards, lists → carousels, actions → buttons.

5

Launch & Measure

Start with pilot users. Track engagement and conversions. Optimize based on analytics.

Use Cases

AI That Users Actually Engage With

Traditional chatbot

Plain text. Generic widget. Low trust. High abandonment.

With nativeMsg

AI handles logic and NLP. nativeMsg makes it visual, interactive, and trustworthy. Analytics track resolution rate and CSAT.

Traditional product recommendations

Email that gets ignored. Or web experience that requires navigation.

With nativeMsg

AI powers recommendations, then nativeMsg displays a unique, well crafted purchase journey with verified brand identity that drives trust and conversion.

Traditional automation

Requires app login. Multi-step forms. High dropout.

With nativeMsg

AI performs the work, then nativeMsg presents approvals and confirmations as simple, tappable UI.

Traditional reports

PDF emailed weekly. Rarely opened. Value unclear.

With nativeMsg

AI finds insights. nativeMsg delivers them when they matter, with visuals that make impact clear and actions obvious.

Integration

Pick The Integration Model That Fits Your Product

OEM / Embedded Module

Add "Interactive Messaging" or "Rich Campaigns" as a native feature inside your product. Your customers configure messages in your UI. Your backend calls our APIs. We handle everything else.

You own

Feature UI, event triggers, data mapping, how you package and price it

or

We provide

Message creation tools (optional), carrier delivery infrastructure, brand verification, analytics APIs

Perfect for

SaaS platforms that want to offer messaging as a built-in product capability to their customers.

Connector / Marketplace Integration

Ship a pre-built integration that syncs contacts, triggers campaigns, and tracks outcomes between your platform and nativeMsg via webhooks and APIs.

Perfect for

SaaS platforms that want to offer messaging as a built-in product capability to their customers.

White-Label Partner Edition

Offer interactive messaging as a premium tier under your brand. You control pricing and customer experience. We provide the entire messaging infrastructure behind the scenes.

Perfect for

Platforms that want complete control over the customer experience while we handle all the technical complexity.

Integration Technical Details

Webhooks

Real-time events sent to your endpoint when users interact with messages:

Message received
Button clicked
Conversation started/ended
Task completed

API Access

Full programmatic control over messaging:

Send rich messages (carousels, buttons, media)
Manage conversation state
Retrieve analytics
Update user preferences

Platform Integrations

Works with your existing stack:

AI Platforms: OpenAI, Anthropic, Google AI, Azure OpenAI, custom LLMs
CRM: HubSpot or any CRM API
MCP:  nativeMsg MCP services
Payments: Stripe, PayPal (for commerce AI)

Technical Capabilities

What Your Customers Can Send

Interactive messaging with rich media, verified branding, and full engagement tracking. Here's what the platform enables.

Rich Media That Actually Sells

Send high-resolution images, videos, PDFs, and audio that render consistently across all devices.

Verified Branding That Builds Trust

Your logo shows up on every message with a verified checkmark so customers know it's actually you and not a scammer pretending to be you.

Message Types for Every Use Case

Support multiple messaging formats with automatic fallback to SMS/MMS when rich messaging unavailable.

Rich Cards & Carousels

Send product galleries customers can swipe through like Instagram. Tap an image, it goes full-screen. Tap a button, they buy it. Up to 10 products in one message.

Native Ecosystem Integrations

Works with the apps already on their phone. Google Maps for directions. Calendar for appointments. Wallet for loyalty cards. No new apps to download.

Google Calendar
Google Maps
Google Wallet
YouTube
Deep Links

Webviews

Load web pages and checkout flows directly inside the messaging thread.

Analytics & Measurement

Track complete message funnel from delivery to conversion with real-time data.

Frequently Asked Questions

You don't need to overhaul your entire marketing stack. Pick one high-value use case and see the difference nativeMsg makes.

Contact Support

Can I still use my current text messaging list?

What if users don't have RCS enabled?

Can we use this for customer support AI?

Can we A/B test different AI conversation designs?

Does this work for both B2B and B2C AI?

What about conversational AI that needs to access our data?

Can AI escalate to human agents?

Give your AI the interface it deserves

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